6 reasons every small business needs a website
You might have wondered if you should improve the online presence for your business and invest in your own website. To make the decision easier, check out 6 reasons why every small business needs a website!
97% of consumers check a company’s online presence before visiting
Consumers have changed the way they buy or book travel and 97% of consumers check a company’s online presence before visiting. This is especially true when people research travel destinations. So, no matter how big or small your business is, you must build your online presence to drive those leads to your business.
If you don’t have a website for your business or you have a poorly designed website, you will deter people from visiting your business and miss out on new leads!
don't miss out!
virtual salesforce that works 24/7
While you leave the office or close your shop, people are shopping online.
Potential tourists check hotel websites before they book their stay and before they go on vacation, visitors research and book experiences online. They also like to order the souvenirs that they didn’t buy while they were on vacation online after they returned home .
The website is there 24/7 and sells and promotes your services and products all the time.
save time & money
It takes time answering questions via phone, email, or messenger. On your website you can answer questions before potential customers contact your business. And, as mentioned above, your website is always available to provide value to your customers. Now you have more time to invest in the growth of your business!
Your website will save you money on printing and re-printing marketing materials, such as restaurant menus, specials, or flyers for diving and snorkeling tours that you currently provide to hotels.
If you connect your website with GoSlowCayeCaulker.com (GSCC), you will get a terrific value promoting your business via the GSCC business directories, social media, and QR code solutions.
Your Customers Expect You To Be Online
Research shows that consumers are more likely to use book or buy at businesses that have a website.
Consumers expect a business to have a website and are more likely to contact them if they do. If a business does not have a website, or their website is ‘ugly’, then they are much less likely to use that business.
(Source: Bright Local)
Your Competitors Have A Website
A buying decision usually starts online.
We mentioned that the vast majority of buyers would rather buy from a business that has an online presence.
If you don’t have a website, you are not following technology and you are falling behind your competitors that are online.
You are giving your potential customers an excuse to buy from your competitors!
Your Potential Customers Are Online
Your potential customers are online. Almost 4.66 billion people were active internet users as of October 2020, encompassing 59 percent of the global population (Statistica), with most of the active users in countries most likely to go on vacation.
It doesn’t matter if your business is big or you run a small family business. You should be online, presenting yourself as one of the providers of products or services.
People are looking to do the research on what to book or buy and more importantly from whom to buy online or book their vacation experiences.If you are not there they’ll simply skip you.
You will be left out.
Credibility & Legitimacy
Your business will gain instant credibility. Imagine you are a tourist planning your vacation and wanting to book a snorkeling trip. Would you book on a website or via messenger of a random Facebook page that anybody can create?
Years ago it was more important that your business had a physical address.
Today it is important that you have a website.
Contact us for a FREE consultation.
You’ll see that we can offer the perfect strategy for every business and budget!
